"Putting the product in the customer’s hand. Demos. Knowledgeable staff that can compare across brands, give context on the product class, and show how the thing works. Why not a cooking demo, right there in the store? Not once a week: immediately, on the spot. Show customers why this is the best choice." ~ Mark Hurst, in a great article on what brick-and-mortars must do to compete with online retailers like Amazon— not by trying to replicate Amazon in the store, but by providing what an online retailer CAN’T.
Continue reading at the original source →
Show all posts from
Go to Previous
Shortcut Keys: K or P
Shortcut Keys: K or P
Go to Next
Shortcut Key: J or N
Shortcut Key: J or N
Close
Shortcut Key: Esc
Shortcut Key: Esc
Blogs about Latter-day Saint Topics
Blogs by Mormons on Other Topics
Blogs by Full-Time Mormon Missionaries
Content from Official Church Feeds
Audio and Video from
General Conferences
General Conferences