LDS Tech has published a helpful article titled “Improving Member Communications Online.”

“With the Church’s recent statements on ways digital media can be used to spread gospel messages online, and encouragement for members to use the Internet to flood the earth with truth and righteousness, many have questions about sharing beliefs without appearing to be ‘preachy’ or ‘pushy.’ This concern is understandable. In an era of crowded and confusing voices online, it can be difficult to tell if communications will be heard and understood.”

With this in mind, the article then poses questions to help you assess whether your online content will convey your meaning and intent:

• Have I considered the audience’s perspective or frame of reference?
• Is my message consistent and aligned with the attributes and example demonstrated by the Savior?
• Is my message consistent with the ideals and principles of the gospel of Jesus Christ? Does it measure well against what the Savior would say and do?
• Have I valued honesty and authenticity in my message while avoiding idealized portrayals of Church members?
• Have I used personal stories or declarations of my beliefs to demonstrate the power of Church doctrine to change my life, rather than focusing on the Church as an institution?
• Have I used words and phrases that may be common in a Church setting, but be beyond the experience of persons not of my faith?

I encourage you to read the article “Improving Member Communications Online” to help you consider these questions.

• Read other articles about managing your online reputation.
• For more ideas on how to share the gospel online, see the book “101 Ways to Hasten the Work Online.”